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    S.E.O.

    (Search Engine Optimisation​)

    -SEO Analysis​

    -SEO Implementation and Management

    -SEO Strategy

    -SEO Advice

    Cost varies depending on your requirements

     

    SEO (Search Engine Optimisation) is the process of growing visibility organically (unpaid) in search engines. Basically using technical and creative strategies with the aim to rank as high as possible in a search engines search results, or SERP. The ultimate goal is to get the number 1 ranking or at least on page 1 when a consumer is searching for something you have to offer.

    SERP Snippet

    One of the key components to ranking high in search results with Google is having a mobile-friendly site. In 2016 Mobile use took over desktop when it came to internet users, and because of the upward trend of mobile Google is now rewarding sites that are optimised to perform on these platforms. Don't know if your site is or not? don't worry, just E-mail me your website address and ill check for you. If your site isn't mobile-friendly then head to our Website Page to look at options to get one or Contact me now to discuss how I can help. 

     

    Apart from a mobile-friendly site there are a lot more factors to optimisation in order to gain high rankings such as 

     

    - Content is key, create great, authentic, high-quality content

    - Clean and precise page titles, URLs, and meta descriptions 

    - Quality links in and out of your website

    - Social links

    - Image titles and alt tags

    - Page speed 

    - Avoid duplicated content

    - HTTPS 

    - Sitemaps 

    ​

    43 SEO Tips for higher Google Rankings

    ​

    Some interesting statistics around the importance of implementing SEO

     

    - 93% of all traffic comes from a search engine

    - 70-80% of users scroll straight past the paid ads and head for the top ranking organic results

    - 75% of user don't go past the first page

    - 60% of clicks go to the top 3 

    - 87% of smartphone users, use a search engine once a day

    - 86% look up the location of a business on Google Maps

    - 94% of mobile/tablet search traffic comes from Google

     

     

    This is just a small preview into the world of SEO and the landscape is forever evolving, so don't stress about it, that's what I'm here for.

     

     

    Statistics Sources: Search Engine Journal | HubSpot | Search Engine People

     

     

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                        Hawkes Bay, New Zealand | Website by Matthew John

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